Hosting, updates and continuous improvement are included. You pay for what the system builds, not for hours.
Pricing
Build and publish free. Pay to stay in Google.
Spin up your whole site with the agent for free. Publishing is free too; upgrade when you want to stay in Google, and let it keep improving itself.
Founding offer: the first 50 customers get Grow for €299 a year instead of €349. That price stays as long as your subscription runs, even if Grow gets more expensive.
Save 34% with annual billing · 50% more credits
Free
€0€0free foreverfree forever
30 credits / month
Try it on a real site.
1 site
AI Site Builder
Free previews and publishing
Your own .fwrd.digital address
Connect your own domain, 90 days in Google, your site stays online after
Credits come with your plan: you don't pay for them separately and nothing is ever added to your bill automatically. Setting up your site costs no credits. A question or change in the chat usually costs 8 or less, never more than 17. Previewing and publishing are free.
Hosting included · No setup fee · Cancel anytime · Unused credits carry over to the next month, up to 600 on Grow and 1,600 on Pro. · One site on Free, up to five on Grow; Pro runs an unlimited number.
Always included
Everything's included. No extra invoices.
On Grow and Pro you pay one fixed price. No hosting plan, no plugins, no hourly billing.
01
Tech handled
Hosting, HTTPS and securityFast on Cloudflare's global network, with a certificate on your own domain.
Your own domainConnect your domain in a few minutes. Pay yearly and a new .com domain is free for the first year.
Nothing to maintainNo WordPress, no plugins. Nothing to update or patch.
Version historyPublished something you regret? Restore an earlier version in one click.
02
Win customers
Findable on GoogleSitemap, metadata and structured data are built in. We register your site with Google Search Console for you.
Forms with spam protectionEnquiries land in your inbox and your dashboard. Bots get stopped.
Analytics and cookie bannerGoogle Analytics is ready from day one, with a proper cookie banner. Your numbers are in your dashboard.
A site that improves itselfEvery month the agent suggests changes on its own, based on your Google data and enquiries. You approve the bigger ones.
03
Worry-free
New pages with AIAsk for a page and the agent builds it. Unused credits carry over to the next month, up to 600 on Grow and 1,600 on Pro.
Claude connectionRun your site from Claude: create pages, check your numbers and publish, in plain language.
Privacy and cookie policyReady from the start, matched to what your site actually tracks.
No riskNo setup fee and cancel anytime. Not happy? Get your first subscription payment back within 30 days.
Savings calculator
What does your current site really cost you?
Pick what you have now. The amounts are filled in with average prices; change them to match your situation.
Your saving after three years
€4,926
With these amounts FWRD is not cheaper for you. Then the reasons to switch are speed and no longer maintaining it yourself, not the price.
Credits come with your plan: you don't pay for them separately and nothing is ever added to your bill automatically. Every chat turn uses some: a question or change usually costs 8 or less, a new page more, and never more than 17 per turn. Setting up your site, previewing and publishing cost no credits. Unused credits carry over to the next month, up to 600 on Grow and 1,600 on Pro.
Can I cancel whenever I like?
Yes. No setup fees. Cancel whenever you like; your plan then runs until the end of the month or year you already paid for. Annual billing gets you a lower monthly rate and 50% more credits.
What's included in the free plan?
A complete AI-built site of up to 10 pages, live on your own .fwrd.digital address, with 30 credits per month to edit. Enough to see if it fits. On Free you can switch on Google indexing for 90 days, free; Grow keeps it on and adds unlimited pages. After day 90 your site stays live, it just drops out of Google.
Can I use my own domain?
Yes, on every plan, Free included. Connect your existing domain in minutes, SSL certificate included. Being found in Google: free for 90 days on Free from the moment you switch it on, after that with Grow; your site itself stays online either way. No domain yet? Start on a free .fwrd.digital address and connect one later.
Can I run multiple sites on one plan?
Yes. Free covers one site. Grow runs up to five sites on one account, and Pro runs an unlimited number. Multiple brands or an agency? Talk to us about a Custom plan.
Necessary cookies are always on: the site runs on them. On top of that you can turn on analytics & ad measurement, so we can see which pages work and whether our ads bring in new customers.
Choose per category. Strictly necessary cookies can't be turned off. The site won't work without them.
Strictly necessary always on
Cloudflare bot protection and preview mode. No tracking.
Analytics & ad measurement
Google Analytics 4 in anonymised mode plus the Reddit and Google Ads measurement pixels. Those platforms receive a cookie ID, and on a sign-up or enquiry also a hashed (irreversibly encrypted) version of your email address, so they can match a conversion to the right ad click. We never share the address itself.